Big Little Biz specializes in marketing small businesses in Victoria. By creating captivating websites that are packed full of search engine optimization content, tags, titles, meta data and organic back linking we dominate local markets for our clients.

Today we are going to give you some insight on organic linkage building. When Google bots browse through the content of your site(s), they quickly gather information from your content, titles, tags and other miscellaneous files such as pictures and movies in effort to confirm you are offering the public information that is relevant to their search. These bots fly through your website creating a list of keywords and buzzwords that are collected, added to your file and measured up versus the competition.

For example, we have pages on our site that have information about online marketing in Victoria and Web Design in Victoria. If these keywords within your content are linked, match your tags or are properly related to your permalinks, Google will recognize these as organic links resulting in higher rankings. If your meta data is not relevant to your content or tags, Google will recognize your site as being vague, misleading or simply a facade for something shady. Because Google searches your entire site faster than the blink of an eye, it is important to keep it clean, organized, relevant and easily readable. I don’t want to give too much away but we find it effective to think of everything on our sites as a well written essay.